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Contemporary Design
Saper Vedere, knowing how to see
The Design Museum Holon Collection

The Design Lab is initiating a series of exhibitions presenting items from the Museum Collection.
In each exhibition, observation will be through the “glasses” of one of the world’s greatest designers. The “glasses” of Italian designer Bruno Munari (Milan, 24.10.1907-30.09.1998) were chosen for the first exhibition in the series.

Bruno Munari was an artist, a Futurist and Modernist painter, an inventor, and designer who made a significant contribution with his extraordinary work, which makes connections between playfulness, creativity, art and design, and the dialogue between them. Munari’s art and design pieces, Useless Machines, X-Hour, Direct Projection, Flexi, and Chair for Short Visits, attest to an exceptional designer who possessed the thinking skills of a child and a philosophical worldview holding that “progress means simplifying, not complicating”. In the course of his life Munari discovered the secrets of children’s thinking and creativity, and adopted them for himself; simple, almost naןve thinking, ceaselessly asking questions, and especially the secret of observing things from multiple and impossible angles.

Beppe Finessi, curator of Infinite Insight (Milan, 1999), described Munari as a genius, child, philosopher, and a teacher who simultaneously learns from life and creates it.

Saper Vedere, knowing how to see, is a statement that typifies Munari’s philosophy, whereby he invites us to observe the world around us. His book, Drawing A Tree, his Zodiacali jewelry in the form of the constellations representing each sign of the zodiac, his book Good Design that describes design from the perspective of a rose, an orange, and an apple, and many of his other works tell us how Munari translates observation of the world into primary, surprising, and thought-provoking design. Amazingly, this thinking, which was relevant in the 1960s and 70s, is still relevant in the next millennium.

Designers: 

Dror Ben Shetrit / Martin MostbockRon Arad / Shir Atar / Konstantin Grcic / Ezri Tarazi / Yoav Reches / Yaacov Kaufman / Sahar Batsry / Stefan Diez / Adital Ela / Heatherwick Studio / Flux Chair


educational consultant: Yaffa Gaon
 
 
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